The Energetic Star Parineeti & The World Of Brands
Born into a Punjabi family in Ambala, Haryana, Parineeti Chopra never aspired to be an actress, but she was destined to be one. She has a strong understanding of the world of advertising and marketing as she originally decided to pursue a career in investment banking and has a threefold degree in accounting, finance and economics from Manchester Business School.
Parineeti Chopra launched her acting career with Ladies vs. Ricky Bahl in 2011. Although her journey into the Indian film industry was full of ups and downs, Parineeti’s success in the advertising world was impressive. So far more than 20 brands have endorsed Parineeti Chopra.
So let’s take a look at Parineeti’s Brand list-
In June 2016 Parineeti was appointed Sugar-Free brand ambassador.
HMD Global's Nokia Mobiles roped in Parineeti in July 2018 as its brand ambassador.
- Palm Infra Group
The actress has been chosen to endorse Palm Infra group, one of the best real estate and construction groups of the country.
In 2018, Parineeti joined Lux Party endorsers Varun Dhawan and Amitabh Bachchan. Her function is to advertise Leggings for Lyra.
June 2015 saw Vadilal and Parineeti join hands. The actress also uses her social media accounts to promote the brand of ice cream.
- Tourism Australia
The news of Parineeti’s partnership with Australian Tourism became public in January 2018.
Nivea is another brand that went down in the kitty of Parineeti in 2018. The actress only endorses the beauty brand to a few versions.
- Almond Bajaj Oils
In the latter half of 2016 Parineeti started advertising for this hair oil brand.
- Boro Plus
In 2015 Emami hired Parineeti Chopra to endorse their beauty products. It's not clear the actual deal status.
Brands which have been marketed by Parineeti in the past
Lyra is the market leaders in the legging segment in the organized retail or online space with the highest brand recall. Lyra’s was fully integrated and conceptualized TVC in which Chopra starred. The entire campaign was done by Rediffusion Y&R. In addition to a TVC, a comprehensive communication strategy was carried out through print media, BTL campaigns and in-store activations.
- Layer’r Wottagirl Classic
- We Chat
- SPACES. Bed & Bath collections
- Videocon D2H
- Godrej Hair Color
- JBL (Harman India)
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