WAYS TO USE SOCIAL MEDIA MARKETING TO INCREASE WEBSITE CONVERSIONS!!!
Social media has turned into a universe of its own. With a massive growth in the number of people active on social media, it can be said that its worldwide effects have been supremely visible. Its astounding reach and influence have persuaded a large number of marketers globally to curate highly efficacious social media marketing campaigns.
It has been seen for a fact that righty crafted, and targeted social media campaigns have helped several businesses accelerate their website conversions. Want to know how?
Understanding Social Media
Social media is an ever-growing world with an extensive user growth rate. The greater number of users the more updated content is required to keep them interested thereby making social media a dynamic platform. Understanding the different online marketing platforms and analyzing the likes and dislikes of your target audience is what will help you create the right social media marketing strategies for your business.
Social Media Strategies we swear by!
Most of the time when people talk about having an influential online presence, they focus primarily on having a large of followers. While having a lot of followers is essential to a marketing campaign but it is not the sole running factor. What good are so many followers if they do not interact with you?
The online success of a brand rides on how many followers can be converted to customers. Infusing a call-to-action button is a great way to increase your conversion rate but what more?
- Fix a Time: One of the biggest pluses of social media is the enormous global visibility you can get from it. You can interact with people from all over the world but the tricky bit of it is keeping up with the different time zones. It has been seen that businesses benefit more when they interact with their fans/followers at a fixed time or a fixed day. Fixing up a time or a day helps your followers interact with you better as they know when you’ll be available, and it also keeps them intrigued. This trick will help you achieve a large group of loyal followers who can be converted into customers.
- Choose your landing page wisely: As a brand owner, it is your responsibility to direct your users to the relevant landing page. Make sure that your social media profiles and your website are well versed with each other. Also, be sure that the links shared on your social media profiles lead to the right landing page. You can also promote your brand via off-site blogs and articles to accentuate your social media footprint.
- Do thorough research: Many social media marketers face the issue of dull user interaction even after regular posting. To prevent this from happening analyze your data from time-to-time. Study the market and bear in mind your target audience while crafting strategies. Understanding the likes and dislikes of your users will help you create effective campaigns.
- Deliver quality: Poor quality content often leads to short-term user interaction. To maintain a long-term relationship with your followers, develop, and post quality content. The content you post must resonate with your followers and persuade them to take and action if you plan to create a loyal user base.
- Grab attention: To gain maximum visibility online it is essential to stand out from the crowd. Create attention-grabbing content that forces the users to stop and focus on your content. Eye-catchy content and attention-grabbing headlines not only impresses the users but also leaves them curious for more.
All in all, having a successful social media presence has become essential in the current times and you can increase your website conversions by bearing in mind these amazingly effective social media marketing strategies
Creative Thinks Media is one of the tops players in the Advertising and Marketing industry. Our long list of satisfied clients speaks for our efficiency and promising results. Get in touch with us today on www.creatievthinksmedia.com and step up your social media game today!