Want To Advertise On Red FM? Then Here Is Your Guide! Hey everyone, Want to promote your brand over the radio? Then we at Creative Thinks Media, the best full-service advertising agency in Delhi, have got you covered. Get in touch for the best rates for RED FM 93.5. Call us: +91 7290002168

In this article, we are going to help you in understanding the types of radio ads and the approximate charges for ads on Red FM 93.5. 

Why Choose Red FM?

As an advertising agency, we believe that Red FM has been a star since the beginning. It is one radio channel in Hindi, which is loved by millions of people across India because of its relatable content and astounding RJs. 

Advertising over Red FM would give you the following advantages:

1. This channel has an extensive listenership. It operates across 43 major cities in India. 

2. Despite its national appeal, this channel caters to various regions by curating content in vernacular languages. 

    3. The channel is quite popular amongst the working class of the country. That means you can target people with a buying capacity/power.

We know that the above points are pretty persuading for you to invest in advertising over Red FM. So buckle up your seat belt and get into your reading zone with us because we are going to spill some secrets about all the ad types and the red FM advertising rate card 2020.

Below is the list of various ad types and their pricing. Make sure you understand the purpose of each ad and then making a sound investment decision.

1. Jingle Advertising: 

•  Jingles are an easy way to capture your audience’s attention, convey your message, and generate leads for your business. 

•  Jingles can be funny or informative based on the type of product/service you are planning to promote.

•  You can hire a Radio advertising agency like ours to help you in making these jingles.

•  Jingle ads usually cost Rs. 130/second as per the red FM advertising rate card. Hence an advertisement for 10 seconds, repeated five times a day for a week, can cost you around Rs. 45,500.

2.  RJ Mention: 

•  There are several brands that are promoted by RJs. 

•  Suppose, if you have a bakery, the RJ can give your brand a shout-out and help your audience know about the delicious cakes that they can buy from your shop on special occasions. 

•  Such advertisements get more attention from the listeners. 

•  RJ mentions cost around Rs. 6,000/mention as per the red FM 93.5 advertising rate card. So you can probably go for one mention each day for a week, and that will cost you around Rs. 42,000, which is a great deal when compared to the ROI that it offers.

3. Studio Shift: 

•  This is an amazing form of advertisement if you want to publicize your business both on-air and offline. 

•  Here, the RJ comes to your location/store to conduct his/her show. 

•  This will help you in garnering the attention of a greater audience, and you can also, add images and tag the RJ over social media for a better reach.

•  As per the Red FM advertising rate card, Studio shift advertisements usually cost Rs. 7,20,000 per show, which is not at all expensive for a brand looking for one-time activation. This activation can be done in a mall or a shopping complex to catch more eyeballs. 

4. Time-Check: 

•   After every hour or so, there is a time-check that is done over the radio. 

•   It goes like - ‘The time is 3.00 pm, and this time-check is brought to you by-brand name-‘. 

•  Brands having long term advertising plans can invest in this sort of marketing for better brand recall.

•   Time check over Red FM usually costs around Rs. 1,900 per round. So if you are investing in 14 time-checks in a day for seven days, then the total cost per week would be around Rs. 1,86,200.

5. Road Block: 

•  You can segregate a specific time-slot for running your ads. 

•  This will give your brand some exclusivity over the myriad of ads running over the radio. 

•  Brands with an upcoming campaign can run such ads that will give them more traction and attention. 

•  As per the red FM advertising rate card, such a form of advertisement usually costs around Rs. 6,60,000/-

•  If you are looking for ads that are creative and conveys the right message for you, then do connect with the team of experts at Creative Thinks Media, the best advertising agency in Delhi. Expert help is always advised as you cannot take chances with an ad that costs around Rs. 6,60,000/hour.

6. Sponsorship Tag: 

• Depending on the target audience that a business has, it can sponsor specific shows having a specific listenership to get the maximum advantage from advertising.

• There are some shows that cater to the teenage audience, working professionals, Bollywood enthusiasts, etc. All you need to do is to get on the show, which targets your target audience. 

•  Sponsorship tag on Red FM costs around Rs. 1,000/mention, which is an excellent price in accordance with the ROI that it offers.  

This is all from our end at Creative Thinks Media, the number 1 ad agency in Delhi. If you wish to leverage Radio Ads, then do connect with us for your question on ‘How to book radio ads at the lowest price’. Our creative team will help you in building the right ad, and our business team will ensure that you get the best packages. Also, stay tuned to our blog section for more such informative blogs!